VISUAL COMMUNICATION DESIGNER
Currently pursuing a Master’s in Graphic Communication Design at Central Saint Martins (UAL), I explore the intersection of visual storytelling and user context. My background spans freelance and corporate roles across Korea and Singapore, giving me a unique lens on global localization.
My design ethos is rooted in my surname, Won (원). Symbolizing "continuity" and "excellence," it reflects my drive to create cohesive, holistic design ecosystems that resonate deeply with users.
CONTACT
jinonw000@gmail.com
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CREATIVE PORTFOLIOJalan Besar: Old meets New
Jalan Besar: Old meets New
This project documents the architectural and typographic vernacular of Singapore’s Jalan Besar district, specifically focusing on Tyrwhitt and Jalan Besar Road. Through a systematic visual archive, the work captures the neighborhood’s unique identity—a harmonious juxtaposition where heritage shophouses and traditional hardware trades coexist with contemporary gentrification. The series explores the adaptive reuse of these spaces, preserving the external history while documenting the internal shift toward modern lifestyle venues.